We started Clif Bar Family Foundation in 2006 to support grassroots groups with inspiring ideas and limited funds. We believe in the wisdom of starting small, seeing what works, and growing it genuinely.


Welcome to Clif Bar Family Foundation. We started the Foundation to support grassroots groups led by people whose vision and commitment we deeply admired. We know what a few people with innovative ideas and persistence can accomplish – Clif Bar’s roots are grassroots.

Over the years, we’ve been proud to support hundreds of organizations that are working tirelessly to conserve wild places and open spaces, advocate for pedestrian- and bike-friendly communities, and expand urban forests and restore watersheds. These nonprofits often are on the front lines, striving to safeguard public health and the environment by expanding organic farming acreage, improving local and global food security, investigating the impact of environmental toxins, and tackling the root causes of climate change.

We look forward to building new relationships with pioneering organizations during the months and years ahead.

Gary Erickson & Kit Crawford



Clif Bar & Company began in 1992 as a small business that grew out of Gary’s passion for good food and cycling, and the unconventional idea that you could have both at the same time. It took years of inspiration and commitment to overcome many obstacles and grow the company.

In 2000, an offer to buy Clif Bar & Company tested our resolve. In deciding not to sell and to remain private, we took on both the challenge and the opportunity of building a different kind of business – one that could be a catalyst for positive change.

As an extension of the vision we had for our company, in 2006 we founded Clif Bar Family Foundation and serve as its directors and officers.

In 2009 we plowed new ground with our first special initiative, Seed Matters, which focuses on improving and protecting seed, the critical first link in our food chain. Seed Matters reflects our ongoing commitment to creating a robust, healthy food system, and to working with people whose vision and dedication we deeply respect.